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Basic SEO Terminologies

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Organic search: Organic search is a method for entering one or several search terms as a single string of text into a search engine. Organic search results, appear as paginated lists, are based on relevance to the search terms; and exclude advertisements. Whereas, non-organic search results do not filter out pay per click advertising. Background: The Google, Yahoo!, and Bing search engines insert advertising on their search results pages. The ads are designed to look similar to the search results, though different enough for readers to distinguish between ads and actual results. This is done with various differences in background, text, link colors, and/or placement on the page. However, the appearance of ads on all major search engines is so similar to genuine search results that a majority of search engine users cannot effectively distinguish between the two. Because so few ordinary users (38% according to Pew Research Center) realized that many of the highest ...

Panda/Penguin SEO Strategy for Bloggers

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Post-Panda/Penguin SEO Strategy for Bloggers Not in distant past (2011) when Google Panda rolled out, many Bloggers expected it like just another Google algorithm change but honestly it changed the Blogging industry drastically. Every professional Blogger has to re-work on their strategies. One thing, which people have talked about after Panda updates is, SEO is not relevant and now it’s dead and believe it, SEO is not dead and it never will be, SEO is basically a quality guidelines and set of rules a Website and a Webpage should follow to meet Google SEO standards. What is SEO In Post-Panda World? Before 2011, SEO and domain value used to be an important factor but it never used to be ranking factor for complete domain. After panda updates, many things changed and one of them is domain level penalty. Earlier, few shallow and low quality pages only impact particular posts and not complete domain but now in post-Panda SEO world( Post Penguin now ), th...